How to make YouTube Shorts
What is Youtube short? If you would like to know about Youtube short, and more about the youtube shorts feature so you have to read this article. In this article, we going to show you how to use and make Youtube short to grow your youtube channel.
The new youtube shorts feature has out now and people are still getting to grips on how to use it while some people are having great success with youtube shorts, and others are finding it, it’s a bit of a waste of time. When you read this article we going to show you what you need to do to be able to use youtube shorts to grow your youtube channel and take advantage of this new feature. So currently youtube shorts are still a bit of the wild west, the youtube shorts app which is only available in India there has been rolled out to other regions and it could be available in your area.
Youtube shorts has been made to complete directly with Tik Tok and Instagram reels.
Short-form content has taken off on Tik Tok and this is why youtube want more creators to create that short-form content on their platform, youtube shorts is a great opportunity for some creators to grow their youtube channel.
We will get into that how can you grow your youtube channel with youtube shorts in a minute. Especially, if you’re a small Youtuber now youtube shorts are different from youtube stories. Firstly to get stories on youtube, you have to have 10,000 subscribers but if your content isn’t made for kids, if you have over 10,000 subscribers and your content is made for kids, you can’t get access to stories, so your content is only available for seven days after that it disappears from the platform whereas with youtube shorts you don’t need any subscribers to be able to access youtube shorts.
If you’ve just started your youtube channel then you can start creating shorts and uploading them to your channel.
If your content is for kids it doesn’t make any difference you still have access to shorts as well.
If you want to access youtube shorts you have to do is go to Youtube on your phone, go to a video and then scroll down to the shorts area, you will have a separate area for stories if you want to view them that will have their shelf but you want to go to the shorts video shelf. There isn’t a youtube short shelf on the desktop yet, it’s only available on mobile but you still can view those shorts on the desktop on their channel.
How to make youtube shorts
And to get your videos on the short shelf you need to do is create a vertical video with your phone, your video needs to be 60 seconds or less and in the vertical 9 by 16 (9x16) format. You can upload it to your youtube channel whether from your phone or via desktop and then put in hashtag shorts (#shorts) in the title and the description, there are some cases of older vertical videos making it into youtube shorts because they’re less than 60 seconds and they’re in the 9x16 format without hashtag shorts in the title or description but put it in there anyway.
The important thing is to focus on when you’re creating shorts for youtube is that you need to focus on your intro even more than with your normal youtube content as you’ve seen on the Youtube app the videos autoplay, you have about 1 to 2 seconds to capture the attention of the viewer before they swipe up and go to another video.
Attention span is even less than on your normal youtube videos. So you’re going to have to capture their attention quickly than your normal videos, average audience retention is going to be very different than on your normal videos as well.
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You’re looking for over 100% maybe even up to 200% or 300% average view duration with your youtube shorts because you’ll have people coming back to your video to see the start again and this is why you must have your intro spot on your youtube shorts so that people will get hooked on your content in that first one to two or even three seconds, as you mentioned you do have the subscribe button you do have descriptions as well so you need to click on more and then you will see the description pop up there.
And if you do have any calls to action tell people to go and click any links in the description rather than you say with a card or an end screen because these will not show up on youtube shorts with your youtube shorts as well, they need to be a complete video so this means you need to be very creative all in 60 seconds or less, don’t use this to create a trailer for your other content it has to be a complete video and this is why Tik Tok has been so successful is that creators have got very creative in creating content in 60 seconds or less.
You need to do the same thing to be successful with youtube shorts to grow your youtube channel. If you can think within those 60 seconds then this can be a great way for you to create a brand-new audience to your content on youtube.
Concluding
We think if you are a small YouTuber this could be fantastic for you because you have nothing to lose, you could get a brand-new audience and get a couple of thousand subscribers on your youtube channel from youtube shorts. If you’re struggling with your normal content on your channel and if you can get creative or be able to have content that captivates an audience in 60 seconds or less. This could be the thing to blow up your channel.
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